In the two decades since ENIX CORPORATION and SQUARE CO., LTD. came together to create SQUARE ENIX CO., LTD. in 2003, the entertainment domain in which we operate has undergone dramatic change as the rapid evolution of technologies has reshaped customer values and lifestyles. With the pace of such change likely to accelerate further, we recognized a need to update the values and code of conduct we expect from our employees by distilling the passion behind our previous corporate philosophy into a set of broader, more versatile values and concepts. We did this with the aim of achieving our Group vision and ensuring that we continue to deliver our diverse content to customers across the world throughout the next decade, as well as into the following decade and beyond. Based on this shared understanding of the challenges that we face, we engaged in iterative discussions across our entire group that prompted us to overhaul our corporate philosophy structure and define our Purpose and Values.
Purpose
Creating New Worlds with Boundless Imagination to Enhance People’s Lives
Values
Deliver Unforgettable Experiences
Embrace Challenges
Act Swiftly
Stronger Together
Continuously Evolve
Cultivate Integrity
With our new Purpose and Values to guide us, our entire Group is united in our drive to become a company that continues to grow.